Prorituals Pro Pigment 2.0

Prorituals ProPigment 2.0 is a bright, bold, direct dye series. This unique direct dye creates long-lasting, vibrant color and imparts a rich shine leaving your hair feeling soft and silky.Features & Benefits: Long-lasting direct dye No Ammonia No Peroxide No PPD Acidic pH Paraben-Free Cruelty-Free Vegan White (12 oz) is used to create pastel shades.