Rusk & Aquage

New packaging now optimized to be used across all color! Fewer developers with the same great results! Tighter portfolio = space saver, less inventory Key Benefits Deepshine Permanent Color RUSKin10 Ten-Minute Permanent Color RUSK Lighteners Compact portfolio to be used across all RUSK color...

New packaging now optimized to be used across all color! Fewer developers with the same great results! Tighter portfolio = space saver, less inventory Key Benefits Deepshine Permanent Color RUSKin10 Ten-Minute Permanent Color RUSK Lighteners Compact portfolio to be used across all RUSK color...

New packaging now optimized to be used across all color! Fewer developers with the same great results! Tighter portfolio = space saver, less inventory Key Benefits Deepshine Permanent Color RUSKin10 Ten-Minute Permanent Color RUSK Lighteners Compact portfolio to be used across all RUSK color...

Rusk Deepshine Blonde Gentle Lightening Cream is a marine mineral enriched formula that deeply conditions the hair during the lightening process. Sea oak functions as a barrier to prevent moisture loss, while sea kelp nourishes and revitalizes the hair, improving elasticity. Deepshine¨ Blonde leaves...

RUSK Deepshine Ultimate Blonde Blue Powder Lightener has integrated bond protection, INUPRO TECHNOLOGY™, which helps to shield hair during the lifting process to maintain the structural integrity of the hair.Key Benefits Integrated Bond Protection INUPRO TECHNOLOGY™ Premium lightening, up to 9 levels of lift...

RUSK Deepshine Brite White Powder Lightener. Ammonia Free, Superior Condition. Illuminating results. Enriched with Hydrolyzed Silk for Superior ConditioningKey Benefits Enriched with Hydrolyzed Silk for Superior Conditioning Up to 7 levels of lift AMMONIA FREE - Dust reduced formula Marine Extracts help nourish and...

Get mega volume and hold with this flake-free spray that ensures any look is locked in place!Benefits Firm-hold, non-aerosol finishing spray with a workable 5-second dry-down period Maximum hold thermal styling product that creates the longest lasting styling support for a thermal set Delivers...

Get mega volume and hold with this flake-free spray that ensures any look is locked in place!Benefits Firm-hold, non-aerosol finishing spray with a workable 5-second dry-down period Maximum hold thermal styling product that creates the longest lasting styling support for a thermal set Delivers...

A great unisex styling product that is a versatile, firm-hold styling spray with breakthrough heat-activated Ultraflex® polymer technology to plump up hair!Benefits A versatile, firm-hold styling spray with breakthrough heat-activated Ultraflex® polymer technology to dramatically plump the hair without roughing up the outer cuticle...

Add style and definition with this powerful paste.Benefits Powerful texturizing paste that combines the flexibility of a wax with the holding power of a hairspray Non-greasy, tacky formula lets you direct hair with fingers to create lasting texture with a modern, matte finish Creates...

Get it straight! Our Straightening Ultragel is a zero-hold styling gel that transforms curly, unruly or hard-to-manage hair into smooth, silky-straight texture.Benefits Lightweight styling gelade that combines ultra-light silicones for maximum sleekness Powerfully transforms curly, unruly or hard-to-manage hair into smooth, silky- straight texture...

Amp up volume and enhance texture with our Sea Salt Texturizing Spray. Perfect to create tousled effortless waves or just add extra volume for fine hair.Benefits Volume-building styling spray Promote thickness and enhances texture Enhances strand separation and definition Ideal as a style-supporting hair...

Another unisex styling secret in our toolkit. This innovative firm-hold gel delivers strong control for wet looks or more sculpted blow-dry looks.Benefits Innovative firm-hold styling gel that combines two powerful holding agents to deliver strong control with a high-gloss finish Ideal for wet looks,...

Our Freezing Spray is our ultimate maximum hold hairspray for long-lasting style. Your look isn’t going anywhere.Benefits Powerful hold hairspray for long-lasting style Ideal tool for locking in the final style while delivering maximum shine Protects hair’s natural moisture balance as it locks out...

Ultra-light, ultra-fine, ultra-buildable hairspray to make any style last from day to night with a workable, brushable hold. Reformulated, with a new scent!Benefits Ultra-light, buildable hairspray for long-lasting style retention with a workable, brushable hold Ultra-fine mist builds hold, body and shine Ideal for...

This firm hold gel is all about definition- create frizz-free, well-defined curls.Benefits Firm yet flexible-hold, non-flaking, curl-defining gel that enhances and energizes any curl or wave pattern Provides ultimate hold, control and humidity resistance with a high gloss finish Eliminates frizz while enhancing body...

Get soft, sexy, silky curls sans frizz with our Curl Defining Crème. Red carpet or beach waves ready here we come.Benefits Styling creme to moisturize, define, and eliminate frizz on any curl or wave pattern Perfectly defines natural curl pattern with a soft, natural...

The name says it all—add brilliant shine to finished styles with or without thermal styling.Benefits A fine-mist silkening spray that creates brilliant shine on any style A thermal-protecting product that polishes, silkens and smooths Delivers brilliant gloss, shine and surface reflection Protects thermally damaged...

Get that body you crave without all the buildup with this heat activated medium-hold spray.Benefits Deep penetrating moisture ensures optimal color retention and prevents fading Keep hair color vibrant following any color service Restores healthy condition and shine to color-treated hair Neutralizes residual hydrogen...

Deeply cleanses hair while helping create lightweight, long-lasting volume for fine, thin hair.Benefits Formerly Vitalizing Shampoo Lightweight deep cleansing shampoo Renews hairs’ inner strength, volume and body Leaves hair full of body with natural shine Best ForBest For: Fine, thin hairIngredients Formulated with Algaeplex®...

Get that volume back with our Thickening Conditioner. This luxurious conditioner helps preserve hair color while helping to protect thermally damaged hair.Benefits Formerly Volumizing Conditioner Sulfate, paraben and sodium chloride-free Designed to enhance natural volume, body and strand vitality on fine, thin or normal...

Hair lost that umph? Use our Thickening Shampoo to enhance natural volume and body especially for fine and thin hair!Benefits Formerly Volumizing Shampoo Sulfate, paraben and sodium chloride-free Designed to enhance natural volume, body and strand vitality on fine, thin or normal hair types...

We forecast silky, shiny, smooth and frizz-free hair in your future when you use this crystal clear, ultra-light silkening oil treatment. Perfect for all hair types!Benefits Weightless argan oil and sweet almond oil treatment Designed to smooth, silken, and add shine Dramatically silkens and...

Instant hair goals! Revive and hydrate in just 60 seconds with our low-pH mask to achieve deep conditioning and repair. Weightless, luxurious formula glides through hair for a sensorial experience.Benefits Achieve deep conditioning and repair in 60 seconds! Replenishing body-building wheat proteins strengthen hair,...

Infused with passionflower and aloe. This leave-in conditioner eliminates static while adding shine, balance, sun protection, and texture for a smooth, healthy look.BenefitsA leave-in texturizing conditioner that tames unruly, curly hair, and helps eliminate frizz and flyaways.How to UseApply to clean towel-dried hair. Do...

Keep your platinum, blonde, silver or gray hair brilliant with Deepshine PlatinumX Mousse, a lightweight alcohol-free styling foam. Provides instant body and volume, easy combability, and long-lasting style memory and hold. Get rid of unwanted brassiness and yellow; bring on the shine and luster!Benefits...

Keep your platinum, blonde, silver, or gray hair brilliant, shiny, and bright with Deepshine PlatinumX Hairspray, a working and finishing spray that is fast-drying. This hairspray provides styling versatility with frizz-free, touchable non-sticky hold and style memory. Formulated with Violet 2 to help neutralize...

RUSK® Deepshine® PlatinumX Repair is a rich, creamy formula that revitalizes and repairs hair while eliminating brassiness and boosting brightness. For chemically treated, platinum, silver, gray, or blonde hair.Benefits Shea butter delivers hydration while wheat protein helps to balance moisture and add body Formulated...

RUSK® Deepshine® Lustre Shine Enhancing Lusterizer transforms dull hair into radiant, healthy-looking hair. This is an ultra-lightweight hair shine cream, designed to improve hair’s condition and deliver instant lustrous shine. For all hair types.Benefits For instant shine, treat hair to this moisturizing blend of...

TREAT AND TRANSFORM IN 2 MINUTESIn just 2 minutes, achieve more intense conditioning and repair. Formulated with P3 Technology, to keep color longer, strengthen hair, reduce breakage, fight frizz, and repair split ends up to 44%. Infused with Microalgae to help moisturize the scalp...

A light, foamy mousse for maximum all over volume, body and control.Benefits Helps strengthen and moisturize while adding overall volume, body, and shine Lightweight formula that won't weigh hair down For all hair types How to Use Wash hair with your favorite RUSK shampoo...

A root lifting mousse for maximum volume, lift and hold that leaves hair soft and shiny.Benefits Pinpointed actuator for targeted root lift Creates body and volume Enhances natural texture For all hair types How to Use Wash your hair with your favorite RUSK shampoo...

A volumizing hairspray for fine, thin hair that provides body and texture with firm hold.Benefits Provides body, texture & firm hold 50% VOC For fine or thin hair How to Use Wash hair with your favorite RUSK shampoo and conditioner, rinse thoroughly & towel...

A concentrated foam that creates maximum thickness and volume specifically for fine, and thin hair. Provides optimum body, texture and hold without the buildup to create shiny, more manageable hair.Benefits Provides body, texture and hold Transforms fine, thin hair Concentrated lightweight foam Does not...

A plumping mist that gives fine, limp hair incredible body, volume and texture. Leaves hair looking fuller, without compromising shine and manageability.Benefits Increases body and volume Non-aerosol plumping mist Enhanced conditioning benefits For fine or limp hair How to Use Wash hair with your...

A fast-drying, extra-strong hold hairspray that provides texture, natural shine and long-lasting, touchable hold.Benefits Extra-strong, long-lasting hold Fast drying Infuses hair with body and touchable support 50% VOC For all hair types How to Use Wash hair with your favorite RUSK shampoo and conditioner,...

A fine mist, fast-drying hairspray provides texture, natural shine and long-lasting, touchable hold.Benefits Lightweight yet long-lasting hold Fast-drying Infuses hair with body and touchable support 50% VOC For all hair types How to Use Wash hair with your favorite RUSK shampoo and conditioner, rinse...

Our versatile styling cream that provides flexible body, pliable styling support, and incredible texture. Perfect for all hair types, Wired helps you define and hold any style.Benefits Provides flexible body & texture Adds definition and hold Helps to eliminate frizz and maintain moisture while...

A plumping mist that gives fine, limp hair incredible body, volume and texture. Leaves hair looking fuller, without compromising shine and manageability.Benefits Enhances natural body, volume, and texture Lightweight non-aerosol plumping mist For fine, limp or thin hair How to Use Wash your hair...

A superfine aerosol spray with argan oil designed to be used prior to thermal styling. It adds body and shine while eliminating frizz without buildup while protecting the hair.Benefits Contains argan oil for condition and shine Eliminates frizz Can be used with or without...

A highly concentrated serum that smooths and seals the hair cuticle, provides moisture, eliminates frizz, and gives incredible shine.Benefits Instant thermal protection with pure argan oil for added softness and smoothness Lock in moisture eliminate frizz and enhances shine Use on wet or dry...

Formerly Called Thermal Flat Iron Spray. A medium hold, micro-fine aerosol styling spray with argan oil designed to be used before thermal styling. This spray provides hold, adds shine, and protects. It’s also enriched with UVB sunscreens for added protection.Benefits Helps to protect up...

A light greaseless styling lotion that smooths and straightens frizz prone hair while helping to protect hair from humidity.Benefits Eliminates frizz Smooths, straightens, and enhances natural shine Helps protect hair from humidity Helps provide thermal protection For all hair types How to Use Apply...

A versatile gel that delivers light control, designed to enhance and define textured hair. Greaseless, fast drying and reduces frizz.Benefits Delivers versatile control & hold Provides excellent support for any style Alcohol-free Flake-free finish Protects hair from environmental stress, such as humidity and pollution...

Our versatile cream helps to replenish moisture, smooth flyaways, and enhance natural shine. Use to blow dry or define any hair texture on any day of your hair cycle.Benefits Helps to replenish moisture without weighing hair down Helps tame flyaways and reduce frizz Defines...

A pomade for texture and definition. Delivers a non-sticky, greaseless finish to create versatile looks without residue.Provides buildable shape, hold and support.Benefits Create light texture & definition Flake-free formula Matte finish Protects hair from environmental stress, such as humidity and pollution How to Use...

The ultimate smoothing primer that transforms any hair texture into smooth, frizz-free styles. This lightweight, non-greasy formula reduces frizz for up to 72-hours and enhances shine up to 60%.Benefits Reduce frizz for up to 72 hours Up to 60% more shine Protects hair from...